Mountains are well past the stage of termination dust and winter is here, whether we are ready or not. As Alaskans, we know the importance of keeping ourselves busy during the winter’s cold and dark months, so why not keep your brand busy as well? Promotional products are a great way to help your brand stay relevant…and warm. Go beyond the classic beanies, gloves and jackets that are overdone and give your brand a fresh fit for the winter season.
Lets’ get your ideas flowing for winter ...
Custom Hockey Puck
Break out of the penalty box this winter with a promotional product that is exclusive to your brand. This regulation ice hockey puck is a perfect match for all of those who are hockey fanatics. Branding a team’s jerseys is a great way to get your brand on the ice, but why not show off your logo in the rink by imprinting on the game puck.
These pucks are not only for on ice use. Sponsor your favorite local team or ice rink by donating branded pucks. Spread your company’s name throughout the chirping stands by handing out these pucks as souvenirs to handout at games.
No team or sponsorship, but still want to show your love of the game? Use this puck as your end of the year awards. Bring your high school senior superlatives to the office by giving out fun awards or show your appreciation for their years of service as a unique idea that represents you and your company’s love of hockey!
Snowboard or Skis
No matter how you choose to hit the slopes, you can brand skis or snowboards to really let your brand sore. Send your brand down the fresh powdery slopes this winter on a company branded snowboard or set of skis. Doesn’t matter if you are ripping down the North Face or just learning on the bunny slopes, this branded promotional product is sure to be a winner on your favorite run.
This item would be a special way to recognize an employee of the year or show a long-standing client how much you value their business. Customizing your brand on one of these is sure to catch people’s attention on the mountain and elevate your brand.
Micro Mink Sherpa Blanket
Just in case you’re in the company of those who enjoy winter from inside by the fire, we found a promotional product outside the apparel realm for you as well. Crafting, enjoying a hot drink, reading, putting a puzzle together or waiting to pull cookies out of the oven; this blanket is the perfect way to stay cozy and warm through the winter months.
Customized Ugly Sweaters
Stuck on apparel? Let’s step away from the puffer jackets to something a bit more fun! This customizable ugly sweater is a fun and different promotional item to giveaway this winter. Why not make the company ugly sweater party even more memorable with a company customized ugly sweater.
Let your employees get in on the fun by gifting a holiday ugly sweater that is sure to circulate throughout the holiday season at the popular ugly sweater parties. And with how long the Alaska winter is, your sweater will be worn for the entire winter season, not just at those fun parties.
Best Promotional Product for You
Choosing promotional products can be a difficult decision to make. There are a lot of different categories and subcategories of items to choose from. With so many different options and routes to take, it can get overwhelming. Here are a few quick tips to narrow down your search:
- Budget – How much are you willing to spend?
- Time frame – How long is it going to take to produce?
- Recipients – Who will be receiving the product?
- Location – Where will you be distributing the products?
- Uniqueness – How will your promotional product stand out?
In a 2019 AMA article by Sarah Steimer, she talks about “disposable swag” which is another good thing to keep in mind when choosing promotional products. Although we can all agree we like free stuff, at what cost does that come at for a company? Is it worth it to give away a lot of free company swag items, such as pencils, stress balls or buttons? A good ideology to go by is to produce promotional products you yourself would want to keep and keep for a long period of time.
Increase your brand impressions by imprinting on products that will last longer versus imprinting on mass amounts of commonly found trinket and novelty type items.
Winter is here, so let’s use it to our advantage! Apparel items can be used as employee or client gifts throughout the year. Think bigger by branding on winter’s unique promotional products. Choosing fun and original promotional products does not have to be hard. Find what is unique about your company and use it to your advantage!